Chevy Colorado Wins MotorTrend Truck Of the Year

March 5th, 2024 by

Motor Trend Truck of the Year - Chevy Colorado

The 2024 Chevy Colorado has won MotorTrend’s Truck of the Year award for 2024, making this the third time the smaller Chevy truck has won the award. That means it is one of the most successful and celebrated trucks ever made.

Who Are MotorTrend?

MotorTrend first appeared on bookshelves in 1949 and is one of the oldest surviving and most prestigious American car magazines. They have also celebrated the Car of the Year in various fashions since its inception. The first-ever award went to the 1949 Cadillac V8. Starting in 1978, they started featuring Truck of the Year as a standalone award category. The 2015 Colorado, 2016 Colorado Duramax Diesel, and now 2024 Colorado have all won TofY. 

New Chevrolet Colorado Model Lineup

A Message From MT

When it comes to winning such an award, Ed Loh, MotorTrend Group Head of Editorial, said, “The Colorado lineup’s performance on- and off-road, particularly the ZR2’s prowess, is nothing short of exceptional, rivaling even some of the most revered off-road vehicles available. Earning MotorTrend’s Truck of the Year award is a testament to the Colorado’s all-encompassing excellence across various terrains and utility needs.”

2024 Chevrolet Colorado Off Road - Rear Overhead View

How Colorado Won

The Colorado was up against 13 other trucks and was able to best them in the various review criteria that MotorTrend used to decide on a winner. Some of the metrics the Colorado won include safety, advancement in design, and performance of the intended function.  

A Word From Chevrolet

“We are absolutely thrilled to see Colorado take home the MotorTrend Truck of the Year award,” said Scott Bell, Vice President of Chevrolet. “The all-new Colorado boasts elevated performance, capability and refinement in every respect, across every trim offered. This award is a testament to Colorado’s mantra: it’s made for more.”

2024 Chevy Colorado Surround View Camera

Price And Features

There is a little something for everyone with five different trim levels available on the new 2024 Colorado, including Work Truck (WT), LT, Z71, ZR2, and Trail Boss. With a base MSRP of $29,500, buyers will love the 11-inch digital instrument cluster, an 11.3-inch touchscreen infotainment display, as well as the class-exclusive underbody cameras for off-roading, and standard Chevy Safety Assist, which features Forward Collision Alert, Automatic Emergency Braking, Front Pedestrian Braking, Lane Keep Assist with Lane Departure Warning, Following Distance Indicator, and IntelliBeam automatic high-beam assist. Optional safety features include Blind Zone Steering Assist, Rear Cross Traffic Braking, Adaptive Cruise Control, HD Surround Vision, and Rear Pedestrian Alert. 

2024 Chevrolet Colorado Digital Gauge Cluster

Engine And Power

The standard engine for all trim levels is a 2.7-liter turbocharged inline-4 that is available in one of three different power and torque specifications. The base motor has 237 horsepower and 259 lb-ft of torque. The Mid and High models both have 310 horsepower with 390 lb-ft or 430 lb-ft of torque. 

MotorTrend Names the 2024 Chevy Colorado as Truck of the Year

At Barry’s Chevrolet, we take pride in providing our customers with the best sales and service. When you are looking for a new or used vehicle, our sales team and finance department will work with you to get the best price possible. Our service department will work tirelessly to take care of your vehicle and ensure it is kept in the best condition possible. 

We look forward to serving you.